Principles: Thoughts on “Potential to Performance”

I am not an HR guy. I have never aspired to be. However, I did enjoy the HR related courses during my MBA and really liked the Professors who conducted them. I myself had to use different aspects of HR for various training/courses I have conducted. One of the topic that always interests me is... Continue Reading →

Thoughts On Brands

During my studies in the UK, there were few Professors who I immensely liked. One of them was our Marketing Professor, Dr. Malcolm who taught us basic concepts of Marketing so well that they are engraved in my mind forever. The First Principle of Marketing, he said, was: "Demand = Needs + Wants." Needs are... Continue Reading →

Basic Laws of Management and Marketing

My Prof at IIM-A once said that every subject in management has its roots in some mother subject. For example, he said, Economics has its roots in Psychology. Finance is a derivative of Economics (Micro-economics, to be precise). HR has its roots in Organizational Behavior, which in turn borrows from Social Science. Operations Management is... Continue Reading →

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